Welcome to a high-end, Dutch cycling wear brand | FUTURUM

HARTELIJK
WELKOM

To a High-End, Dutch cycling wear brand

Dear Cycling Enthusiast,

It makes me happy and proud to welcome you to FUTURUM.cc, the international platform of FUTURUM, a high-end, Dutch cycling wear brand.

I want to take you back to the year 2012, when I turned my long-cherished dream into action. I created FUTURUM with a clear vision in mind. Wouldn’t it be great to see a Tour de France winner wearing the FUTURUM brand on the podium at the Champs-Élysées? Day by day we are getting closer to this goal by being one of the most sustainable, high-end and affordable cycling clothing brand. How awesome is that?! The excellent price-performance ratio should not be the result of cheap labour, but of local production and a direct to consumer sales model. You may think this is not possible, but we simply make it happen.

Our main objective is always to substantially improve the products on the market. It pleases me to see that we achieve this objective time after time! From our own experiences on the bike, but also supported by professional cyclists, we know that details make the difference. By focusing on these details, we have been able to provide you as our customers with outstanding products such as our 4 SEASONS collection, unique Merino products, as well as the JONA Bib Shorts, all bestsellers in the Benelux.

If you think about the Dutch culture, you can imagine that cycling plays an important role. Therefore, it will not be a surprise to you that at FUTURUM, cyclists develop high-end bike wear for you as a cyclist and for your individual #MYCHALLENGE, so that you feel comfortable on the bike and finally you can increase your performance thanks to perfect equipment.

In the end, it's all about increasing the pleasure of sports with outstanding clothing that will last better than our competitors’. We are doing this together with you as our customer. In order to constantly improve and ultimately develop new products together with you, we are happy to be in direct contact with you. Follow us on Instagram and Facebook and join us at Strava to share your opinions, your experiences and your ideas with us.

Stay tuned.

Best regards,
Harmen van der Meulen